The business community has come to realize that an online presence is necessary to their success in today’s marketplace. A web presence can take a local business from being a small town commodity to having an international market share. If a business owner asks the question: Why should my website have live chat or use live chat software? The answer becomes clear asking them: “Why do you have a website?” That answer is very simple: to generate more business. This is true even if no products are actually sold through the website and the ostensive purpose is to educate people about the company, or create brand recognition.
Most people don’t realize what the most powerful advertising source they have actually is. The number one secret that generates loyal customers, is responsible for high volume sales and customer retention is customer service! What usually happens when someone has questions or wants more information online? They can e-mail for information or ask their questions. They might be able to fill out a form and submit it online. They could call the telephone numbers and listen to the recordings and possibly leave a message.
None of these things are particularly satisfying. None of these represent good customer service. You have produced genuine interest from the time, energy and creativity, you’ve spent forging an effective web presence. You do not want it to go to waste. One of the biggest advantages of a web presence is that “the store is open 24 hours a day.” Live chat software can keep your customer service going 24 hours a day as well. That means people working late, or in any time zone, can access your information with a pleasant exchange.
With online presence, it is best to use expected online solutions. Practically without exception, that means you should have live chat capabilities. By using live chat software, you can have the friendly voice of your online customer service representative immediately demonstrate that your company will be there for them. With a small amount of preparation, you can prepare answers to questions for customer service, who can also get more customer information. You can have live chat software enabled, so company personnel can take over and talk directly to customers if they are needed. This is particularly handy when technical questions are involved. So, if you want your customers to be there for you, you need to use the technology that helps you be there for them.
During the month of March, a spell is cast on college basketball fans across the country. What’s so special about this time of year in the college sports world? Well, you would have to be living under a rock to not know that March Madness is a super sports event where millions flock to cheer their favorite college teams on to a championship victory! As for the organizers of this huge undertaking, they must have the ability to juggle several balls at once.
Obviously, March Madness has been a successful event and occasion, so it is clear that a group of pros are large and in-charge. Timing and coordination are key factors in bringing this event to fruition, up until the last second buzzer. They must deal with a series of tournaments that have to begin and end like clockwork. While legions of fans march in and out of these arenas, the coordinators must have a definite and clear understanding of what the fans of each performing team require. Not only does this require experience, but lots of preparation as well. These teams will play in the same venue for a few days, and event coordinators must assure the seating of fans together for each specific school. Seating signs will identify where school team fans should sit and must be changed after each game.
In order to make this event flow and run like a well-oiled machine, several methods must be utilized. Event coordinators should learn as much as they can about the performing teams and what their fans expect. They must be capable of scheduling the facility, specifically, luxury box suites and meeting rooms. There is arena management software that can make the job easier by handling staff scheduling, selling sponsorships, attracting suite holders and season patrons, managing event day services and much more. Over the course of these games, it is vital to have peak staffing available to handle different facets of the event day.
The planning and scheduling around the sporting venue is important, but just as important is the coordinator’s ability to make contact with each school. Based upon the institutions’ experience with their own fan base, they can provide crucial information concerning fans that travel to the games to render their support, ticket distribution and communicating with alumni. College staff members are especially knowledgeable about how to pull lots outside support and make it advantageous to the overall event.
By utilizing as many arena management tools as possible, coordinators of March Madness can create a calm flow of what looks like total insanity.